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Is it time for Design Thinking to drive R&D?

Posted on August 31st, 2016 by in Pharma R&D

digitech

According to Jon Kolko (HBR 2015), the age of “design thinking” is here. Several high tech companies appear to be taking simple design principals in moving from selling products to providing services for their users or clients. Continue reading “Is it time for Design Thinking to drive R&D?” »