Pharma R&D Today
Ideas and Insight supporting all stages of Drug Discovery & Development
Harris Poll Finds Large Boost in Pharma Industry Reputation
Posted on March 15th, 2021 by Ann-Marie Roche in Pharma R&D
As the COVID-19 vaccine roll-out gains in intensity, it has become common to hear people toss out the names of pharmaceutical companies like Pfizer, Moderna and AstraZeneca with the same ease that they refer to their favorite brands of ketchup or peanut butter. This isn’t typical. While direct-to-consumer advertising has perhaps increased some awareness of drug makers, the pandemic has made pharma R&D a subject of public interest in an unprecedented fashion.
(more…)Pharma Industry Conferences Have Gone Online – Will They Stay There?
Posted on December 3rd, 2020 by Xuanyan Xu in Pharma R&D
Back in 2014, writer Nick de Cent posed the question Is it time for the conference to go virtual? He interviewed digital healthcare consultant Len Starnes, who argued that bringing pharma and healthcare conferences online could be beneficial in many ways, most notably in expanding participation. Six years later, and COVID-19 forced the issue, prompting many conferences to go fully virtual.
(more…)Treating Pharma Data as an Asset: moving from an application centric to an information-centric organization – presented by Dr. Martin Romacker, Roche
Posted on July 14th, 2020 by Ani Marrs in Pharma R&D
Pharma knows there is a need for clean, reusable, FAIR data to fuel effective machine learning-driven R&D – but driving effective information and knowledge management is a long process, needing a step change where individuals learn their roles in data stewardship and reduce them to practice in a way that doesn’t constrain or impede their research activities.
(more…)A Systems Thinking Approach for Pharma
Posted on May 21st, 2020 by Paul Dockerty in Chemistry
Systems thinking asks scientists to look at the bigger picture and take a more holistic approach to their work. Systems thinkers consider how their field of study might relate to other disciplines, and how their research might inform or benefit from the broader knowledge stream.
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